Hi, I’m Cody.
I’m an experienced marketing professional.
I define product positioning, drive customer adoption, and deliver substantial revenue growth through strategic B2C + B2B Go-to-Market execution.
Case studies
The Google School GTM Lead
Driving increased brand awareness and product engagement by unifying a fragmented marketplace with a new brand identity.
GTM Strategy
Brand Positioning
Market Analysis
User segmentation
B2C Marketing
Creative Direction
Gear Up for Growth Event
Fostering brand awareness and product engagement by orchestrating an event with industry experts and celebrities.
GTM Strategy
Brand Management
B2C Marketing
Agency Management
Visual Design
Sentiment Analysis
Feedback B2C Email
Fostering brand awareness and product engagement by orchestrating an event with industry experts and celebrities.
Creative Direction
B2C Marketing
Visual Design
Brand Management
Agency Management
Work Samples
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Latinx Heritage Month
Latinx Heritage Month is an event held by HOLA to recognize the contributions of Latinx & Hispanic people.
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Visual Design
Explore my approach to brand design and illustration work with illustrations, photography, graphic design, etc.
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User Research & Testing
Explore the various ways I conduct user research and testing to best understand user needs.
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Next Practice Innovation
Next Practice Innovation is a future foresight group focused on analyzing present day signals to understand the future.
